Balancing Passion and Profit: Essential Insights for Food Photographers
Empowering Clients Through Knowledge: The Philosophy of a Food Photographer
Francesco's Inspiring Evolution: From Engineer to Food Photography Maestro
Composition is fundamental in creating compelling food photography. Following the rule of thirds helps in placing the subject in a visually appealing spot within the frame. Negative space can draw attention to the main subject, making it stand out. Additionally, dynamic tension, where lines and angles within the composition guide the viewer's eye, adds interest to the image. Whether shooting in New York City restaurants or for culinary publications, these compositional techniques ensure that the food photography is engaging and professional.
So many clients out there have no idea of what usage rights are and they need our help to understand how creative work should be priced.
Francesco Sapienza is an international food and restaurant photographer based in New York City. Among his clients: The New York Times, Eataly, Lavazza, Union Square Hospitality Group, L'Atelier de Joël Robuchon.
“Francesco is an incredibly skilled photographer. He has an innate ability to understand a brief and transform the beautiful into the spectacular. Not only is his vision and technical execution flawless but his ability to digest multiple different ideas and develop a holistic story is unmatched. I would highly recommend working with him on all types of projects, especially in hospitality and brand storytelling.”
“Not only is Francesco an incredibly talented photographer, both technically and artistically, but he is also absolutely wonderful to work with.”
“Francesco takes every client’s needs seriously - whether a headshot for a food blogger or endless photos for a three hundred page cookbook - and brings his big joy and charisma to each shoot. Francesco is boundless in enthusiasm and creativity and operates his business at the highest level of professionalism.”
“Francesco has great communication skills on top of an amazing talent for capturing captivating images in a seemingly effortless way.”
