Francesco's passion for photographing food developed naturally. His first big break came when a friend asked him to photograph cheese for an e-commerce site, and from there, his career flourished. Today, Francesco's work graces the pages of the New York Times and many top-tier culinary brands.
A lot of photographers and artists in general (I used to be one of them) have no idea of what their numbers are. This blog post can help you take the most important step toward profitability.
https://www.francescosapienza.com - Food and Restaurant Photographer - New York - NYC. Francesco Sapienza is an international food and restaurant photographer based in New York City. Among his clients: The New York Times, Eataly, Lavazza, Union Square Hospitality Group, L'Atelier de Joël Robuchon.
If you want to become successful you need to find a niche and here are the steps to take to get there.
https://www.francescosapienza.com - Food and Restaurant Photographer - New York - NYC. Francesco Sapienza is an international food and restaurant photographer based in New York City. Among his clients: The New York Times, Eataly, Lavazza, Union Square Hospitality Group, L'Atelier de Joël Robuchon.
Learn about aspect ratios, one of the most important concept in photography.
https://www.francescosapienza.com - Food and Restaurant Photographer - New York - NYC. Francesco Sapienza is an international food and restaurant photographer based in New York City. Among his clients: The New York Times, Eataly, Lavazza, Union Square Hospitality Group, L'Atelier de Joël Robuchon.
My personal definition of a professional photographer.
https://www.francescosapienza.com - Food and Restaurant Photographer - New York - NYC. Francesco Sapienza is an international food and restaurant photographer based in New York City. Among his clients: The New York Times, Eataly, Lavazza, Union Square Hospitality Group, L'Atelier de Joël Robuchon.
Getting paid can be hard, but there are easy yet very effective things you can do help with that.
https://www.francescosapienza.com - Food and Restaurant Photographer - New York - NYC. Francesco Sapienza is an international food and restaurant photographer based in New York City. Among his clients: The New York Times, Eataly, Lavazza, Union Square Hospitality Group, L'Atelier de Joël Robuchon.
Francesco Sapienza Food Photographer New York - My top ten tips for Food Photography.
https://www.francescosapienza.com - Food and Restaurant Photographer - New York - NYC. Francesco Sapienza is an international food and restaurant photographer based in New York City. Among his clients: The New York Times, Eataly, Lavazza, Union Square Hospitality Group, L'Atelier de Joël Robuchon.
Every food photographer should consider a macro lens. Every professional food photographer should own one already.
https://www.francescosapienza.com - Food and Restaurant Photographer - New York - NYC. Francesco Sapienza is an international food and restaurant photographer based in New York City. Among his clients: The New York Times, Eataly, Lavazza, Union Square Hospitality Group, L'Atelier de Joël Robuchon.
So many photographers out there barely read the terms when working for someone. You really need to know what ‘Work Made For Hire’ implies.
https://www.francescosapienza.com - Food and Restaurant Photographer - New York - NYC. Francesco Sapienza is an international food and restaurant photographer based in New York City. Among his clients: The New York Times, Eataly, Lavazza, Union Square Hospitality Group, L'Atelier de Joël Robuchon.
Pros and cons of DSLR vs Mirrorless cameras. Where do you stand?
https://www.francescosapienza.com - Food and Restaurant Photographer - New York - NYC. Francesco Sapienza is an international food and restaurant photographer based in New York City. Among his clients: The New York Times, Eataly, Lavazza, Union Square Hospitality Group, L'Atelier de Joël Robuchon.
So many clients out there have no idea of what usage rights are and they need our help to understand how creative work should be priced.
Francesco Sapienza is an international food and restaurant photographer based in New York City. Among his clients: The New York Times, Eataly, Lavazza, Union Square Hospitality Group, L'Atelier de Joël Robuchon.
Workflow is a never-ending process of adaptation and this is what I do. At the moment.
https://www.francescosapienza.com - Food and Restaurant Photographer - New York - NYC. Francesco Sapienza is an international food and restaurant photographer based in New York City. Among his clients: The New York Times, Eataly, Lavazza, Union Square Hospitality Group, L'Atelier de Joël Robuchon.
Lighting IS EVERYTHING. No matter how many $$$ you put into your gear, you’ll never be able to get great photos if you don’t lighting. A few basic tips here.
https://www.francescosapienza.com - Food and Restaurant Photographer - New York - NYC. Francesco Sapienza is an international food and restaurant photographer based in New York City. Among his clients: The New York Times, Eataly, Lavazza, Union Square Hospitality Group, L'Atelier de Joël Robuchon.
Equipment is overrated.
https://www.francescosapienza.com - Food and Restaurant Photographer - New York - NYC. Francesco Sapienza is an international food and restaurant photographer based in New York City. Among his clients: The New York Times, Eataly, Lavazza, Union Square Hospitality Group, L'Atelier de Joël Robuchon.
“Francesco is an incredibly skilled photographer. He has an innate ability to understand a brief and transform the beautiful into the spectacular. Not only is his vision and technical execution flawless but his ability to digest multiple different ideas and develop a holistic story is unmatched. I would highly recommend working with him on all types of projects, especially in hospitality and brand storytelling.”
“Not only is Francesco an incredibly talented photographer, both technically and artistically, but he is also absolutely wonderful to work with.”
“Francesco takes every client’s needs seriously - whether a headshot for a food blogger or endless photos for a three hundred page cookbook - and brings his big joy and charisma to each shoot. Francesco is boundless in enthusiasm and creativity and operates his business at the highest level of professionalism.”
“Francesco has great communication skills on top of an amazing talent for capturing captivating images in a seemingly effortless way.”
